Smart Routing: Bringing Air Freight Visibility to a new Level

Innovation,  News,  Sustainability

SmartAir! has already set new standards for real-time monitoring of air freight transports. With our web-based platform, customers can track flights and obtain comprehensive data on their shipments with a single mouse click. SmartAir! delivers detailed information, including lead times, ETA changes, transshipment ports, and several reporting functions for supply chain optimization.

The new Smart Routing feature takes this a step further by integrating Fluent Cargo's extensive flight schedules and routing data. This enhancement transforms SmartAir! from a reactive tracking tool into a proactive planning instrument. Customers can now plan their shipments in advance, choosing the most suitable routes and carriers based on a variety of parameters.

How the Routing Feature Works

In Routing, users simply enter a port-pair, such as Hamburg-Shanghai, and receive a comprehensive overview of all possible flight options. This includes:

Carrier Information: Identify which airlines operate on the chosen route.

Flight Details: Discover direct and transshipment routes, including the frequency and exact timings of flights.

Port-to-Port Time: Analyze the total travel time for each option.

CO₂ Emissions: Compare the environmental impact of different routes to select the most eco-friendly option.

Slider_Smart Routing Screenshot
The new Routing feature empowers customers to make informed decisions, balancing efficiency and sustainability in their logistics planning

 
At Hellmann, our vision emphasizes transparency in CO₂ emissions and sustainable logistics solutions. The Routing feature aligns perfectly with this ethos. By offering detailed comparisons of different routing options, we enable customers to reduce their carbon footprints. This not only benefits the environment but also helps our clients adhere to growing regulatory demands and corporate sustainability goals.

Seamless Integration with Fluent Cargo

Our technology partner, Fluent Cargo, has created an innovative platform similar to Google Maps, but specifically for freight. It offers dynamic route planning options for air, ocean, and ground transportation, displaying transit times and carrier details from thousands of service providers.

Henning Pottharst, Product Manager Smart Solutions at Hellmann Worldwide Logistics, highlights the significance of this partnership:

“We are excited to expand our platform with Fluent Cargo’s data. By integrating this new Routing tool, we cover a new part of the supply chain, allowing users to proactively plan their logistics strategies. This capability is crucial in navigating supply chain disruptions and meeting our commitment to CO₂ emission transparency.”


For more information about our SmartAir! product or our partner Fluent Cargo, please visit our website or head directly to www.fluentcargo.com.

 

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